September 12-15, 2019
A delicious new food festival is coming to Asheville! Chow Chow will showcase our creative culinary scene with a big variety of events, immersive experiences and charitable events. Meet and connect with the makers and collaborators who nourish, nurture and create in our Appalachian Mountains. Go to dozens of free and ticketed events including a downtown festival area, farm dinners, tours, chef demonstrations, tastings, community yoga, seminars, live music, artists in action, hands-on activities and panel discussions.
The heart of the festival will be in the middle of downtown Asheville at Pack Square. Pickled in the Park is free to attend on Friday-Sunday. The Food Truck Rodeo will be held each day from 11 AM-4 PM in front of the Asheville Art Museum. The Makers Market will be adjacent at Pack Square at 12-5 PM with a curated selection of food, artisans and plenty of cooking and kitchen gadgets to buy. Stop by the Grilling Area for chef demonstrations and Technique Area for artist demonstrations.
Sorry, no children or pets are allowed at any of the festival events. You must be 21 years or older. A sampling of other events ($15-$125/person) include:
- Mountain Top Soiree: Opening Party: passed hors d'oeuvres from a dozen chefs/pastry chefs, a dozen beers, wine stations, and cocktails by bartenders.
- Pickled in the Park Grand Tasting: 50+ restaurant and beverage sampling stations, live demonstrations, music.
- Follow the Barrel: Be the first to taste spirits, coffee, and beer made out of barrels for this special event.
- Fairview Farm Trot: At each farm, find a guest chef providing a dish featuring products from that farm.
- Appalachian Soul Food: A Celebration of The Block: a 3 course dinner served family style, paired with beverages is served at Benne on Eagle
- LaZoom Tour: On this fun tour in the popular purple bus, stop for dishes served by local chefs, complete with beer and wine.
- Cacao, Confections & Cocktails: Pastry chefs feature French Broad Chocolate, with cocktails and more.
- Sips & Sun Salutations: Yoga class followed by breakfast dishes at stations by six chefs.
- Foraging & Feast: After foraging for ingredients, help cook and make drinks to eat and drink.
- Biltmore’s Bounty: Biltmore chefs prepare a dish to enjoy along with a paired beverage at four stops.
- Chow Time Closing Party: Eight chefs serve either BBQ or chicken and a side and/or dessert, paired with cocktails, beer, and wine.
For last minute event ticket purchases, go to the Ticketing Center at Pack Square during the festival. Many events will sell-out in advance, so purchase in advance here.
Asheville was named “New Top City for Wine in the United States” by The Travel Channel. The area receives many accolades for innovative and local food. Southern Living has listed Asheville among the “Tastiest Towns in the South.”
Why call it Chow Chow? It's a pickled relish popular in southern Appalachia, is a resourceful condiment whose ingredients vary from family to family and region to region. Often prepared in the warmer months, a mix of vegetables is chopped, combined and preserved. By the time cold weather hits, all of the ingredients have come together to create something better than the sum of its parts. Universally, chow can mean ‘to eat’—joyfully, without abandon and in good company.